Susan Bejeckian

SA/SB Public Relations Founder

Website :

https://www.sasbpr.com/susan-bejeckian-full-bio

Address Info :

Alhambra, CA

Susan Bejeckian serves as Principle Partner with SA/SB PR, one of the leading boutique, travel, tourism and hospitality firms in the US. She oversees the account management and successful PR campaigns for Tahiti Homes, Yasawa Island Resort & Spa, Fiji, Solomon Islands Visitors Bureau, among others. Previously, she handled successful PR campaigns for Ritz-Carlton Lodge Reynolds Plantation in Georgia, Hotel Nikko Beverly Hills, and Vintage Inn and Villagio Inn & Spa in Napa Valley, California, and has served as the on-site PR director for the pre, grand and post openings of Loews Santa Monica Beach Hotel, InterContinental Hotel and Checkers Hotel, in Los Angeles.

SA/SB PR was the outside agency of record for Tourism Fiji The Americas, a consultant to the Los Angeles Convention & Visitors Bureau, now known as LA Tourism; and has worked for New York Convention & Visitors Bureau.

Bejeckian’s PR career includes international public relations agency experience at Fleishmann-Hillard Worldwide in Los Angeles, where she developed and executed worldwide publicity for the grand opening of Kirk Kerkorian’s MGM Grand Hotel & Theme Park in Las Vegas, and generated thousands of media impressions for Mexico Tourism, Acapulco Tourism, and Conrad Hotels.

In addition, Bejeckian worked at BTPR, a boutique public relations agency based in downtown, Los Angeles as vice president of public relations where she handled high profile accounts, including film star and TV actor Gene Autry, Gene Autry Western Heritage Museum, The Irvine Company, Newport Center Fashion Island and South Coast Plaza. While with BTPR, she handled day-to-day media relations, including successful press conferences, regional and national radio and TV promotions, and benefit events and grand openings.
Prior to establishing SA/SB PR more than 25 years ago, Bejeckian began her career first as a newspaper and magazine reporter/editor for publication throughout California.

Bejeckian holds a Bachelor of Science Degree in Communications Arts with an emphasis in newspaper/magazine journalism from California Polytechnic University in Los Angeles.