Finalist
Book Title: The Professional: A Playbook to Unleash Your Potential and Futureproof Your Success
Author:Tony Frost
Co-Authors:None
Published:2025
How is your book helping others?
Professionals (including but not only lawyers and accountants) building a successful career today, face these four interlinked challenges and potential opportunities; the first two have been building for some decades, while the second two are very recent:
1. Complexity
2. Increased client demands
3. Remote work courtesy of COVID-19
4. Artificial intelligence.
To achieve build a successful career, you will want to respond to these four challenges in the most effective manner.
My book is the essential companion on your career journey. As well as being your go-to guide on the above issues, it will help you think about and answer two vitally important questions:
• How can I become my best possible professional?
• How can I add the most value in the age of artificial intelligence?
This book will fundamentally change how you think about your skills and how you will prioritise their development over the rest of your career or careers.