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Marketing - Communications and PR

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Book Title:The Perfect Story: How to Tell Stories that Inform, Influence, and Inspire

Author:Karen Eber

Published:2023

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"The Perfect Story" teaches people how to tell compelling stories that educate, motivate, and inspire action. As the world becomes more noisy and divided, it's never more important to deliver authentic, compelling messages. Especially with data. Storytelling is a key skill people need in their careers and in life to communicate with clarity and capture hearts and minds. The reader comes away with a new understanding of how stories can shape their leadership, organizational culture, careers and their lives. They learn how to tell stories to help them achieve their outcomes. This book gives people the steps and confidence to be memorable communicators and storytellers whether they are giving a toast or eulogy, pitching an idea, interviewing for a job, or presenting information. As Adam Grant said in his blurb, "Come for the engrossing content and stay for lessons that might just change how you talk, write and lead."

Learn more about this book:amazon.com