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Goody Business Book Awards Award-Winning Author Promotion Tips

8 New Award-Winning Author Promotion Tips

Author admin Categories News, Uncategorized

If you are an Award-Winning Author, these 8 new book promotion tips from Goody Business Book Awards with examples can help you magnify your book award news.

With 111 new Award-Winning Authors just announced on November 15, 2022, you can see how they are using these tips to boost their holiday and book marketing campaigns. 

And if you are wondering, WHY would you want to tell everyone that you’re an Award-Winning Author? The answer is simple. Book awards can increase your book sales, build credibility as a thought leader, attract more media interviews, and help authors get more speaking gigs. So yes, you want to tell the world!

1. Send out a Press Release Announcement

One of the fastest ways to make your book award news go viral is to send out a press release using a news wire that gets picked up by multiple media outlets. For example, one of our Business – Philanthropy /Non-Profit, Award-Winning Authors Devin D. Thorpe (“Superpowers for Good”) sent out a press release announcing his award. Thorpe used EIN Newswire, contacted us for a quote, and it was picked up by ABC4 in Salt Lake City, Utah, and many others.

Goody Business Book Awards Award-Winning Author Promotion Tips Press Releases

2. Add Book Award News to Your Website

To maximize your book SEO (Search Engine Optimization) as an Award-Winning Author, one of the best things you can do is post your award on your website. When some does a Google search for award-winning books in your subject matter, you want your book to be on top of their search results.

For example, “I Love Me More” Author Jenna Banks posted this banner on her website with Goody Business Book Awards recognition for her Self-Help – Memoir (one of the most popular and competitive categories) as a Finalist.

Goody Business Book Awards Award-Winning Author Promotion Tips Websites

3. Publish Book Awards Seal on Your Cover

To stand out in a sea of 46 million+ authors on Amazon, Award-Winning Authors can also add the book awards seal to their cover. The seal is a visual that can help your book catch someone’s attention when scanning through books in a specific genre. For example, Goody Business Book Awards Winner and Finalist David E. Edey (“Executor Help”) tweeted this banner with the seal on the cover. His publisher, Friesen Press, also posted it on Instagram.

Goody Business Book Awards Award-Winning Author Promotion Tips Book Cover Seal

4. Share Your Award-Winning Author News in Banners

You can also share your new book award all over social media using banners. All Goody Business Book Awards Winners and Finalists were emailed custom banners to make it easier for them to share the good news.

For example, Award-Winning Author Michael Alcee @mike_drop_ (“Therapeutic Improvisation”) shared a banner on Instagram to let his fans know that his book won the 2022 Goody Business Book Awards’ Health – Psychology category. Phillip Wilcox posted a banner on LinkedIn about his book (“The Future is Autonomous”) winning the Technology – Future Tech and Innovations category. Jeffrey D. Korzenik (“Untapped Talent”) also tweeted that his book won multiple awards, and Art Dielhenn (“Get Out of Your Head, It’s a Mess In There”) posted that his book was Finalist in Health – Psychology using a banner on Instagram.

Goody Business Book Awards Award-Winning Author Promotion Tips Add Banners

5. Post Custom Graphics on Social

Authors can also create a custom graphic, and then post it on Instagram, Facebook, LinkedIn and other social media platforms. Everyone was also sent the Goody Business Book Awards seals for Winner and Finalist, depending on their specific award.

Many Award-Winning Authors created their own graphics and shared their awards on Instagram, including: including the Rich Fettke (“The Wise Investor”, Money/Wealth – General – Winner), Batloul Ajlouni (“Ditching Success”, Self-Help Inspiration Winner), and Mark Berridge (“A Fraction Stronger”, Self-Help Inspiration Finalist).

Goody Business Book Awards Award-Winning Author Promotion Tips Custom Graphics

6. Create a Custom Instagram Reels

Because Instagram is now prioritizing videos over photos, posting a Reel is another great way to promote your award-winning book news. In this case, make sure to use all the video features offered to add special effects, music, headlines, hashtags and more. From our 2022 winners, two authors really stood out using custom Instagram Reels, including:

Award-Winning Author @LuciGabel (“Eat To Lead”) that won the Health-Medical and Leadership – Think Differently categories.

Award-Winning Author @Lucy_Beato (“I Had Killer Boobs”) shared that her book was a Finalist for Self-Help – Memoir (one of the most competitive categories) using Reels.

Goody Business Book Awards Award-Winning Author Promotion Tips Reels Videos

7. Create a Custom Book Award Video

Award-Winning Authors can also create a video to share their book award with fans. YouTube is the second largest search engine behind Google, and is owned by Google so that is a great place to post videos to increase your SEO.

To support all Winners and Finalists, the Goody Business Book Awards created a new Playlist on the Goody PR YouTube Channel, and is sharing a video a day for all 45 categories over the next six weeks. We got this idea after attending the Midwest Emmys® in Minneapolis, where our Goody PR client’s 20 minute Pioneer PBS story won a regional Emmy®, and then the host tweeted individual videos by category! You catch watch the Goody Business Book Awards YouTube Playlist that lists all related videos together, so fans can watch them one after another.

Goody Business Book Awards Award-Winning Author Promotion Tips Playlist YouTube

8. Create a ‘Breaking News’ Video with an Online Panel

In addition to the promotion tips above, the “Pulling Each Other Along: 31 Inspirational Stories about Human Kindness” Award-Winning Authors posted a celebration video with a panel discussion on their Facebook page about their book winning the Self-Help-Inspiration category. Award-Winning Authors Todd Civin, Doug Cornfield, Dave Stevens, and Dave Clark, announced the “Breaking News” with back stories on “Pulling Each Other Along”. 

During this video panel, the Award-Winning Authors reflect on the inspiring stories in the book, and praise Todd and Doug for putting it all together. During this discussion, Todd Civin explains; “What I keep thinking about Dave is, this is the equivalent to an Emmy® in my world, so I’m only six behind you” (followed by LOLs). Dave Clark added that their book team was also happy to get some good news in South Florida after the hurricane. And then Doug Cornfield added, “It was truly a privilege to work on this book with Todd because you got to meet so many great folks.”

Goody Business Book Awards Award-Winning Author Promotion Tips Breaking News Video


If your book won a book award recently, make sure you share your breaking news everywhere online using these eight promotion tools and tips! It’s way too easy to become an Amazon bestseller today by telling your friends to all buy your book on the same day. Getting a book award is much more of an honor because it means your book stood out and was selected by a panel of judges. So don’t even hesitate telling the world that you are an Award-Winning Author. And check out our FULL LIST of 2022 Goody Business Book Awards Winners and Finalists for more ideas!

Social Impact Authors honored by Goody Business Book Awards

100% Social Impact Authors honored by Goody Business Book Awards

Author admin Categories News, Uncategorized

Did you write a book that is positively impacting lives and deserves recognition? Are your words helping people live healthier, build long-term wealth, start a company, learn something new, buy a home, and/or think differently about a topic? If yes, nominate it for the Annual Goody Business Book Awards that honors 100% social impact books and authors making a difference – with words.

Authors, publishers, agents, and fans can nominate any book published in the last 5 years by September 30th.

To illustrate how this book awards program was created to shine a light on authors making a difference, we want to explain the branding, important author questions for the judges, and highlight 5 social impact authors.

Social Impact Book Awards Seal 

FAQ for Authors Goody Business Book Awards

Uplifting Hot Air Balloon Logo – Our Goody Business Book Awards logo is a hot balloon to symbolize our mission to “Uplift Author Voices”. If you look closely, the basket in the logo is the shape of a book that the balloon is lifting above a crowd. Similar to how each patch in a balloon lifts up its’ passengers, each page in a book can tell a powerful story. All social impact authors are like balloon pilots driving a narrative. Our goal is to magnify business books that are positively impacting the world.

Author Impact Questions

WHY and HOW? – When anyone nominates a book, we ask two author questions to highlight their positive impact. In one paragraph each, authors will be asked to share WHY they wrote their book and HOW it is helping others. Each answer is limited to a maximum of 150 words. The judges will look closely at the HOW, and this answer will be featured for Winners and Finalists on the Goody Business Book Awards website and social media promotions.

5 Examples of Social Impact Books

Lastly, we want to highlight five social impact books from our bookshelf with HOW the author’s words positively improved our life, and many others. These examples are meant to give you ideas for books you could nominate for these business book awards.

What social impact books are on your bookshelf?

Little Voice Mastery Business Book Awards Blair Singer

1. Little Voice Mastery: How to Win the War Between Your Ears in 30 Seconds or Less and Have an Extraordinary Life! (2nd Edition)

Author: Blair Singer

HOW this book helps others: “Little Voice” is the chatter in the six inches between your ears that turns you into a hero one minute and a dunce the next. The 21 proven techniques presented here will reprogram the “Little Voice” in your brain in 30 seconds. In “Little Voice” Mastery, Author Blair Singer delivers strategies and techniques that will give readers the ability to: Maintain power in any pressure situation and stop debilitating chatter in their brain so they can attract what they want – now.”

2. The Wealthy Spirit: Daily Affirmations for Financial Stress

Author: Chellie Campbell

HOW this book helps others: “The Wealthy Spirit is the only book that offers an approach to achieving both spiritual and financial wealth. Through a series of daily affirmations that focus on the reader’s internal strength and capacity for change, this book will set them on a path toward personal enlightenment and wealth in body, mind, and spirit.”

3. The Blue Zones Solution: Eating and Living Like the World’s Healthiest People

Author: Dan Buettner

HOW this book helps others: Bestselling Author Dan Buettner reveals how to transform your health using smart nutrition, lifestyle, and fitness habits gleaned from longevity research on the diets, eating habits, and lifestyle practices of the communities he’s identified as “Blue Zones”—those places with the world’s longest-lived, and thus healthiest, people, including locations such as Okinawa, Japan; Sardinia, Italy; Costa Rica’s Nicoya Peninsula; Ikaria, Greece; and Loma Linda, California. This book is filled with moving personal stories, delicious recipes, checklists, and useful tips that will transform any home into a miniature blue zone, and is the ultimate blueprint for a healthy, happy life.

4. TED Talks: The Official TED Guide to Public Speaking

Author: Chris Anderson

HOW this book helps others: TED Talks helps readers create unforgettable speeches and changing people’s minds. Done right, a talk can electrify a room and transform an audience’s worldview; it can be more powerful than anything in written form. This “invaluable guide” (Publishers Weekly) explains how the miracle of powerful public speaking is achieved, and equips you to give it your best shot. There is no set formula, but there are tools that can empower any speaker.

5. Public Relations for Dummies

Authors: Eric Yaverbaum, Ilise Benun, and Robert W Bly

HOW this book helps others: Public Relations for Dummies provides proven techniques that maximize media exposure for your business. When it comes to public relations, nothing beats good word of mouth. Want to get customers talking? This friendly guide combines the best practical tools with insight and flair to provide guidance on every aspect of PR, so you can launch a full-throttle campaign that’ll generate buzz — and build your bottom line.


After nominating many clients for business book awards, we saw a need for a more comprehensive program focused on amplifying the social impact messages of authors. Book awards can also increase awareness of a book, raise an author’s credibility, increase sales, and attract more raving fans and clients. 

All Award-Winning Authors can promote their award on their front cover, website, social media, blogs – and even send out a press release announcing the news! And P.S., the Goody Business Book Awards will be using many of the same platforms to promote the good that the Winners and Finalists are doing to make our world a better place.

So please join our mission and movement to “Uplift Author Voices” by nominating your social impact book, or your friend’s book by September 30. It’s an easy 3-step process that can be done in under 5 minutes here: Nominate Your Book.

Goody Business Book Awards Nominations for Authors
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